Get in Front of Local Customers Who Are Ready to Hire
We put your business in front of the right people at the right time — through SEO, Google Ads, Meta Ads, or the combination that makes the most sense for your market and budget. Month-to-month. No lock-in contracts.
#1
Google ranking achieved for client
18.88%
Google Ads CTR (client result)
$52.20
Cost per converted lead (CAD)
159
Organic clicks/month (client result)
Two ways to get more leads — choose one, or combine both
Every business is different. Some need fast results from ads. Others want long-term organic growth from SEO. Most benefit from both. We’ll tell you honestly which makes sense for your situation.
Search Engine Optimisation (SEO)
Rank higher on Google and get found by local customers who are actively searching for your service — without paying for every click. SEO is the long game: it takes time to build, but the results compound and the leads are free once you’re ranking.
What's included:
- Google Business Profile optimisation
- Local citation building & cleanup
- On-page & technical SEO (pagespeed, schema, redirects)
- Monthly blog post publishing
- Keyword tracking & monthly PDF report
- Phone availability to review results & questions
Ideal for: businesses building long-term market authority
Paid Advertising (Google & Meta Ads)
Get leads fast with targeted ad campaigns built specifically for your service area. We manage everything — from ad creative and targeting to ongoing optimisation — so your budget works as hard as possible.
What's included:
- Google Search & Display Ads
- Meta (Facebook & Instagram) Ads
- Audience targeting & retargeting campaigns
- Ad creative & copywriting included
- Monthly PDF report & phone availability
- No lock-in — month-to-month
Ideal for: businesses that need results fast
Why running SEO and ads together outperforms either alone
Most businesses think of SEO and paid ads as alternatives — you pick one or the other based on budget. In practice, the businesses that grow fastest are the ones running both at the same time, and the reason comes down to how people actually make buying decisions.
Here’s what we’ve seen with our clients: a potential customer scrolls past your Meta ad on their phone while they’re busy. They don’t click — but they notice the name. Later that day, they need the service. They open Google, search your business name, find you ranking #1, and call. That conversion looks like an organic SEO result. But it started with a Meta ad impression they never clicked on.
This is why we never dismiss a channel based on last-click attribution alone. The real picture is more nuanced — and understanding it is what separates a marketing strategy from a marketing spend.
Meta Ad seen while scrolling
Brand awareness created
Google search — your business name
High-intent conversion
Setup comes first. Billing starts when we do.
Before we charge a single dollar for ongoing services, we complete the full onboarding setup — keyword research, account configuration, GBP optimisation, campaign structure, and baseline reporting. You see everything that’s been built before the first invoice goes out.
Onboarding includes:
Keyword research & competitor analysis / GBP setup & optimisation / Ad account & campaign structure / Tracking & analytics setup / Baseline audit & reporting dashboard
What we do every month:
SEO
- Keyword ranking review
- GBP post publishing
- Blog content publishing
- Technical fixes as needed
- Citation monitoring
Paid Ads
- Campaign monitoring & bid optimisation
- Ad creative refresh
- Audience refinement
- Budget pacing
- Monthly PDF report + phone availability
Find out exactly where you stand on Google — at no cost
Before recommending anything, we want to see where you actually stand. Our free SEO audit reviews your Google Business Profile, local keyword rankings, technical site health, and competitor visibility — and delivers a plain-language report with clear next steps. No sales pitch. Just an honest picture of your current position.
We’ll have your audit ready within 2 business days.
Your audit covers:
- Google Business Profile review & optimisation score
- Local keyword ranking check (where you show up today)
- Technical SEO health (pagespeed, errors, mobile usability)
- Competitor visibility analysis (who's outranking you and why)
- Clear recommendations in plain language — no jargon
What lead generation looks like in practice
#1
Google rank for primary keyword
159
Organic clicks/month (up from 1)
18.88%
Google Ads CTR
$52.20
Cost per converted lead (CAD)
Kamloops Junk Haulers, Kamloops BC
Ryan and his team have done an amazing job helping us show up online. The increase in jobs we’ve had since he took over is nothing short of incredible.
Steve McWhirter
Kamloops Junk Haulers
Frequently asked questions
I tried Google Ads before and it didn't work — why would it be different this time?
In almost every case we’ve seen, the platform wasn’t the problem — the targeting, bidding strategy, ad copy, or landing page was. Google Ads absolutely works for local service businesses when it’s set up and managed properly. We’d rather spend 15 minutes on a free call reviewing what you ran before and giving you an honest assessment than make promises we can’t back up.
Meta ads seem like they're for e-commerce, not service businesses — do they actually work?
They do — but not always in the way you’d expect. Meta ads for service businesses often work more as a brand awareness channel than a direct response channel. Even when someone doesn’t click your ad, they see your name. When they later need your service and search on Google, they’re far more likely to contact you because they already recognise who you are. We’ve seen this pattern consistently with our own clients.
How long before SEO starts generating leads?
Typically 3–6 months before you see meaningful ranking movement, depending on your market and how competitive your local space is. We’re upfront about this from day one — if you need leads immediately, paid ads are a faster path while SEO builds in the background.
Is there a minimum contract or commitment period?
No — all lead generation services are month-to-month. We don’t believe in locking clients in. We keep clients by delivering results. That said, SEO in particular is a long-term strategy — clients who stick with it for 6–12 months see compounding returns that short-term campaigns can’t match.
Should I start with SEO or paid ads?
It depends on your timeline and budget. If you need leads in the next 30 days, paid ads are the faster path. If you’re playing a longer game and want leads that don’t stop when you pause a campaign, SEO is the better foundation. Most businesses benefit from running both — and we’ll give you an honest recommendation based on your specific situation on a free call.
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